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When this customer (let’s call him Mr. Kumar) received his first Traya kit, he had more questions than answers. With so many supplements, oils, shampoo, and serum in the box, he wanted to understand:
👉 “What exactly is my root cause? Why are there so many pills? How do I use all of this?”
That’s when Arti, his Traya Hair Coach, stepped in with patient, step-by-step guidance.
Identifying the Root Causes
Arti explained that his hair fall wasn’t caused by just one reason. There were two main root causes:
- Scalp health issues – excess oiliness, dryness, and weak roots.
- Internal health issues – mild digestion problems, low iron, and lack of proper nourishment.
Arti reassured him:
✔️ The kit was designed to treat both scalp and internal root causes.
✔️ Supplements would strengthen nutrition from within.
✔️ Topicals (oil, serum, shampoo, conditioner) would restore scalp balance.
His Traya Kit & Usage Plan
Arti broke down the kit into two routines:
1. Hair Wash Routine
- Oil + Calm Shot (mix) → Apply 30 min before wash, 2x a week.
- Defence Shampoo → Wash oil out, 2–3x a week.
- Defence Conditioner → Apply only on hair length (not scalp) after shampoo, leave for a few mins, then rinse.
❓ He asked: “Can I oil at night and wash in the morning?”
👉 Arti clarified: Best to apply in the morning before wash.
❓ He asked: “Can I use another shampoo?”
👉 Arti: Yes, but Traya shampoo is recommended for scalp treatment.
2. Daily Regime
Supplements
- Morning (after breakfast/lunch)
- 2 × Iron Santulan
- 1 × Hair Vitamin
- Night (after dinner)
- 2 × Iron Santulan
- 2 × Hair Santulan 03
⚠️ Always after meals, never empty stomach.
Serum (Minoxidil)
- Use 1 ml with dropper on visible scalp areas.
- Morning (after bath, on dry scalp).
- Night (before sleep).
- Do not massage, just spread gently.
💡 Arti explained: Initial hair fall may increase slightly — it’s a positive sign, as weaker hairs shed to make way for stronger regrowth.
Timeline of Results
Arti set realistic expectations:
- Months 1–2 → Scalp preparation, weak hair shedding, internal health correction.
- Month 3 → Noticeable hair fall reduction.
- Month 4 onwards → Baby hairs and visible regrowth.
- Long term → Some supplements stop after 3–8 months, but serum/oil remain for maintenance (like sunscreen for skin).
Extra Support from the Traya App
Arti encouraged him to:
- Download the Traya app to access:
- Daily log-in feature → Earn coins → Redeem up to 20% discount on next orders.
- Digital prescription & “How to Use” guides.
- Personalized diet plans to improve digestion & iron absorption.
- Book calls/chat anytime for support.
Customer Takeaways
- Root causes: Digestion + scalp imbalance.
- Solution: Balanced kit of supplements & topicals.
- Routine: Easy 2x daily serum + supplements, 2x weekly oil & wash.
- Timeline: Visible reduction by 3 months, regrowth after 4 months.
- Support: Ongoing guidance, app tracking, and discounts.
By the end of the call, his confusion turned into clarity. With a clear action plan, he was ready to begin his Traya journey with patience and consistency.
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