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Asha’s IVF Pregnancy Hair Fall: A Routine That Felt Safe

Dr Kalyani Deshmukh

Dr Kalyani Deshmukh
Dr. Kalyani Deshmukh brings 7 years of experience in dermatology, specializing in the diagnosis of complex conditions and performing advanced dermatosurgical procedures. Her areas of expertise include clinical dermatology, trichology, dermatosurgery and aesthetic medicine.

Asha’s IVF Pregnancy Hair Fall: A Routine That Felt Safe

Traya Journey at a Glance

  • What she was dealing with: Noticeably increased hair fall during a successful IVF pregnancy, especially after stitches/medical intervention (“tanke jaane ke baad… jyada hair fall”).
  • What seemed to be driving it: A mix of internal strain (hormonal injections, overall nourishment needs) plus scalp upkeep challenges (sticky dandruff, limited wash frequency).
  • What she used: Traya Hair Active serum (daily night use), Defence Shampoo + Defence Conditioner + Nourish Oil on wash days.
  • Timeline she was guided for: Expect 2 months of scalp-prep and shedding sync, with visible hair fall reduction around month 3 (the “three kit rule” mindset).
  • What changed: More clarity, less fear about “shedding,” and a routine that felt doable even with pregnancy and wash-day limitations.

“Tanke jaane ke baad… hair fall badh gaya”

Asha, a soon-to-be mom in her seventh month of pregnancy, didn’t call Traya with a dramatic monologue. She came in with a very Indian, very real urgency: “Hello, hello…” and then the truth she’d been carrying for months.

This was her third IVF cycle, and this time it was positive. But the win came with its own weight - daily hormonal injections since the first month, medications in between, and then stitches (“tanke”) as part of her medical journey. After that, she noticed it: her hair fall wasn’t just “some shedding.” It felt like it had started properly.

And when you’re pregnant - already cautious, already counting every decision - hair fall doesn’t feel like a small cosmetic issue. It feels like one more thing slipping out of control.

When pregnancy makes every product feel like a question mark

On her first consultation call, Asha’s biggest doubt came out plainly: “Ye pregnancy safe hai na sab product?”

That one line held everything - hope, fear, and the need for certainty. She also mentioned she didn’t want to take any extra medication right now. So the routine had to be supportive, but also feel emotionally safe to start.

Her coach, Ruchira, focused on what Asha could confidently do: stay consistent with the regimen and use the topical products as guided.

What was really going on: inside + scalp, both mattered

Ruchira explained Asha’s situation in a way that didn’t blame her body or overwhelm her with jargon: hair fall often has more than one layer.

One layer is scalp health. Asha had “sticky dandruff” - not heavy, not itchy, but the kind that shows up a few days after washing. Because her doctor had advised fewer hair washes (especially with seasonal cold/cough concerns and limited medications), the gap between wash days had stretched. Over time, that can make the scalp feel less fresh, and Asha even shared a very specific worry: if dandruff flakes fall on her face, she gets pimples.

The second layer is internal nourishment - nutrition, lifestyle, and metabolism - because if nourishment isn’t reaching the follicles well, hair fall can get triggered. This part is exactly why a personalized hair treatment plan matters: you’re not just “applying a product,” you’re supporting the system that grows hair.

And while Asha didn’t mention iron issues specifically, her story still mirrors what many women fear during pregnancy and beyond: that sudden shedding can feel like hair fall due to anemia, even when the real picture may involve multiple stressors at once.

    Q: Can dandruff trigger hair fall?

Yes - when dandruff leads to scalp buildup and irritation, it can indirectly worsen shedding by weakening the scalp environment. Keeping the scalp clean and balanced helps your growth products work better too.

The moment she worried: “If hair fall increases… is that normal?”

Asha didn’t argue. She listened. But like most people starting a science-backed topical, she needed reassurance about one specific thing: what if it gets worse before it gets better?

Ruchira addressed it before Asha even had to panic. She explained that when Asha starts the Hair Active serum, hair fall may increase in the first few weeks, and that this is normal - weak hairs that are already detached tend to shed sooner. The point wasn’t to frighten her; it was to remove the surprise.

That simple clarity changes everything. Because once you expect it, you don’t quit on day ten thinking you “reacted badly.” You stay the course.

A routine designed around her reality (not an ideal schedule)

Asha’s wash routine was limited - “zyada se zyada ek baar” a week, sometimes twice because dandruff shows up. Instead of forcing a perfect plan, her coach worked with what was possible.

Her wash-day routine: oil, cleanse, soften

On the day she washes her hair, she was guided to start with Nourish Oil, applying it on scalp and hair length and leaving it for 30 minutes. This is a hair care oil designed to add shine, condition dull hair, control frizz, and reduce breakage - especially useful when hair already feels fragile.

Then she was guided to wash with Defence Shampoo, a mild cleansing shampoo that helps keep the scalp clean without harsh sulphates and parabens. It contains Vitamin B3 and AnaGain(TM), and the idea here is simple: a clean scalp supports overall scalp health and allows leave-in actives to work better.

Finally, she was guided to use Defence Conditioner only on the hair lengths (not the scalp) for 2–3 minutes. This matters because pregnancy hair can feel more tangled and rough, and conditioner helps keep strands manageable without weighing the scalp down.

Her daily night routine: one quiet step

Every night, she was told to apply Hair Active serum using the dropper - 1 ml spread gently over the scalp, without massaging aggressively. Just consistent application.

The “three-month truth” that made her breathe easier

Asha also wanted to know the timeline. When would she see results?

Ruchira set expectations clearly: it can take about three months to see visible changes. The first two months are about getting the scalp ready and syncing the shedding cycle; by month three, many people see a visible reduction in hair fall. That’s why the “three kit rule” exists - because consistency is what converts effort into outcomes.

For Asha, this wasn’t just a timeline. It was a promise of structure - something she could hold onto while everything else in pregnancy felt unpredictable.

Resolution: not a dramatic ending - just a calmer beginning

By the end of the call, Asha sounded steadier. Her doubts had narrowed. She knew what to do on wash days, what to do at night, and what “normal” could look like in the first few weeks.

She also knew she wouldn’t be alone - follow-ups, app-based tracking, and the simple instruction to reconnect 5–7 days before the kit ends.

For someone navigating a sensitive phase of life, that kind of guidance is its own transformation: fewer spirals, fewer abandoned bottles, and a plan that fits the body she’s in right now.

And as she prepared to start, she wasn’t chasing overnight miracles - she was choosing consistency, one night at a time. That’s often where real change begins, whether the concern is dandruff and dry scalp hair loss, or the broader digestion and hair fall connection that so many of us overlook until our hair forces us to pay attention.

Key Questions Answered in This Blog

  • Is Traya’s hair routine safe to use during pregnancy?
  • Can dandruff contribute to hair fall even if there’s no itching?
  • Why can hair fall increase initially when starting a hair serum?
  • How long does it take to see visible results with a consistent hair routine?

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Disclaimers

The claims and results mentioned are based on multiple internal studies and customer research surveys that Traya has conducted with a statistically significant sample size of users who were under expert observation and guidance.

93% saw results*

Traya conducted an internal study over both men and females facing hair fall and 93% saw results* after using the complete Traya customized plan consistently for a period of 5 months. This study was conducted in December 2022.

5-month money-back guarantee

Traya’s 100% money-back policy is valid only if you have been regular with the complete customized plan for a period of 5 whole consecutive months. Each customised hair kit is valid for only 30 days. If any individual has not seen any regrowth or control in hair fall, you can ask for a refund. However, once you apply for the 5-month - money-back policy, the team would then do a thorough check on consumer regularity based on every order date. An exception to this policy is for those customers undergoing serious health conditions like autoimmune diseases and cancer.

Traya’s Holistic 3 Science Formula

Traya’s 3 Science Formula is a synergistic mix of Ayurveda, Allopathy & Food Science designed specifically to cater to hair fall conditions stemming from multiple root causes. With clinically tested ingredients and adaptogenic herbs, Traya’s Science-Backed formula clears internal blockages and boosts hair regeneration naturally. When blended with a healing dietary plan, it delivers great results in attaining long-term hair growth.

Traya Free hair test (™)

Traya’s Hair Dx test is powered by a proprietary algorithm to examine a user's hair & health profile. With the help of a distinctive image-capturing technique & physician- formulated examination, it is able to precisely check the type, stage & root causes of a certain hair fall condition.

2 lakh+ Indians

Traya Free hair test (™) has been taken by more than 2 lakh+ Indians - Data acquired from Traya customers.

Ayush Certified - Digest Boost, Cholest Vati and Consti Clear are Ayush Certified Products.

Traya’s Ayurvedic Products are based on natural and Ayurvedic formulations. These are completely safe for human use, but it is possible that certain ingredients may cause allergic reactions to some individuals.

Accurate hair check

The Traya free hair test (™) is a proprietary algorithm developed with the help of our in-house hair experts that provides Accurate hair and health checks, provided you mention all the correct details about yourself. It gives a precise checks about the type, stage and root cause of a specific hair fall condition.

Long Lasting Visible Hair Results

Traya’s complete customized plan gives visible and long-lasting results provided you’re on Traya’s hair maintenance kit. Since Traya works on the internal root causes of hair fall and hence our customers have seen long lasting results

Trusted by 100+ Hair Experts

Traya has been tried and loved by over 100 hair experts all over India to maintain healthy hair growth.

Award Winning Trusted Brand

India’s Healthcare Excellence initiated by Brands Impact has awarded Traya as the Most Effective Haircare Product of the Year 2022

FDA approved ingredients

These are completely safe for human use, but it is possible that certain ingredients may cause allergic reactions to some individuals.

Traya Women Santulan (™)

Traya’s Women Santulan is a unique technology that uses a combination of herbs treated in a specific manner (kalpa) to meet the bio-specific needs of women going through different stages of life. Santulan is a supplementary range to Traya’s 3 Science Formula which balances and nourishes the body inside-out delivering long-lasting hair growth results and overall health.

Hair Growth Plan starts at Rs 1699 pm* - The price mentioned is for a male of age 23 with stage 1 type hair fall based on the results of the hair test taken on the website. Prices may vary for individual customers depending on the results of the hair test and internal root causes

Hair Growth Plan starts at Rs 2000 pm* - The price mentioned is for a male of age 25 with stage 1 type hair fall based on the results of the hair test taken on the website. Prices may vary for individual customers depending on the results of the hair test and internal root causes.